Why is it so exciting going on press?
Personally I really love it. I can hear the sound of the presses, feel the smell of the ink, see the colors printed and touch the paper.
It’s clearly a full sensory experience. It’s worth then to live it in the best way.
Printing an art or luxury publication is not like printing Read more
People would like to have everything and immediately. It’s enough to promise that and they will listen to you. It’s enough to say that a miracle will be possible and they will follow you anywhere.
Problem: the miracles don’t exist. Read more
You’re in front of your desk. A white work space on your computer is asking to be filled. A new editorial or print project is coming. What are you thinking? What do you have to decide first? You can do whatever you want. But you have unfortunately a defined budget for printing.
How you can find a nice balance between your creativity and the budget? Read more
Printing Art Books 